Giving printed carrier bags with your logo and colours is one of the best ways to get free advertisement about your brand and/or shop. It is one of the most effective ways of getting your name out to the masses and more eyeballs on your brand. More eyeballs will translate into more impressions and thus more sales – which is eventually the desired outcome.
The bespoke printed carrier bags can be printed with creative designs, varied choice of colours, patterns, prints and materials like paper, cotton, jute etc. These materials not only provide an alternate to plastic but also provide an environmentally friendlier and socially responsible alternative. Typically the clients provide the necessary logos, colour scheme and associated creatives or graphics. The bespoke printed paper bags typically designed on the computer, a mock up made as a digital print and shared with the client. Once the client approves the digital, a physical sample may be requested. This physical sample enables the client to see how the bag will actually look in the hands of their consumers and clients.
A brand which invests in bespoke printed carrier bags may reap the benefits over and over again from their investment. A consumer who has your printed carrier bag may reuse again and again thus advertising your brand and its value again and again – thus further increasing your brand equity and value.
Imagine your bags being carried by people on high streets, in shopping malls and on the streets. Now imagine how many people will be looking at your bags being carried by others. Suddenly, what you may have thought as a sunk cost with no value now, becomes a viral marketing machine bringing in more impressions and ultimately customers and sales. Customers can Even if you are a corporate, a printed carrier bag can help bring more eyeballs and advertise your brand. If you are giving corporate gifts, the printed carrier bags can make a strong statement about your brand and offer the best value for money advertisement